I LOVE MY BLACKBERRY

At Christmas I treated myself to a Blackberry Curve 9300. I’ve wanted to get a smartphone, but I couldn’t get on with an iPhone (my husband swears by his, but it does nothing for me), for a while and I’m so glad I finally got one.
I can sync my iCal diary, the music from my iTunes library and my growing collection of Evernote notebooks. I found myself making notes on it during a workshop the other day.
I love being able to use my email and keep an eye on Twitter (a few of my clients use this as their main way of contacting me), when I’m out and about.
It’s also proved to be only a few quid a month more expensive than my previous cheap phone.
When I was a kid a Blackberry was something that I had to pick in the garden, now it’s a business tool I wouldn’t want to be without.

BOOK REVIEW: THE VIRTUAL ASSISTANT HANDBOOK

This little paperback by practicing VA Nadine Hill is perfect for anyone thinking about becoming a VA, but is also helpful for people already in business.

The Virtual Assistant Handbook: Insider Secrets for Starting and Running Your Own Profitable VA Business

I read it in a couple of hours and found some nice ideas to think about.

I particularly liked the profiles of established VAs, giving insights into how they became VAs and found their niches.

Two other great things about this particular book are that it’s written for the UK market, by the Yorkshire-based Nadine, so there’s plenty of information about the realities of charging different prices depending on your local market.

All in all this book is a fantastic and straight-talking resource for anybody starting out or running a UK-based Virtual Assistant business. It’s well worth investing both the money and the time to add it to your knowledge base.

MY TOP 5 TIPS FOR FACE TO FACE NETWORKING (EEP)

Today I’m off to a networking meeting facilitated by the wonderful PinkLink Ladies, my monthly chance to meet up with business women from my local area to make links, share ideas and inspiration, and yes, gossip!

It’s not just a case of turning up though, oh no; if you do that you don’t get anything out of the experience, so what should you be doing before you go off to a face to face networking group?

1. Make sure you have business cards and any literature you want to give out. Even if you’ve been going for ages, there’s always the chance that someone new will be there or that it’s the right time for another regular member to need your particular services! Have some product/service literature too (especially if you have something new on offer), not everyone wants to wait to look at your website to find out what you offer (and it saves you carrying lots of information around in your head).

2. Craft your elevator pitch. Don’t turn up at every meeting and deliver the same pitch, people will notice! Think about a product or service you want to feature each time, or a special offer you’re running. It’s also worth thinking about whether you’re looking for new business right now, or are going to be looking for clients in the near future – that’s something your audience is going to want to know.

3. Think not just about what you want to get out of the meeting, but what you can give to other members (read your notes from previous meetings to refresh your memory).  It might be that you want to talk to someone about one of their products or services that you need, or you may have some leads or referrals you could out their way. Remember, networking is a relationship process.

4. Go to the meeting and HAVE FUN! Listen to what people are saying (are they asking for things? Providing you with inspiration for a new product or service that you could develop?) Make sure you pick up contact information for people you might want to follow up with after the meeting and make sure you make notes when people are doing their elevator pitch so you know what they’re offering and what they’re looking for.

5. After the meeting make contact with the people you really connected with and arrange follow up one-to-one get togethers so that you can talk in more detail about what you could offer each other or how you could work together.

So, I hope these tips make your next networking experience a bit more productive. REMEMBER though that networking isn’t really a quick fix, it could take you five or six meetings before you really start to get the benefit, so stick with it.

NEW PACKAGE: BLOG MANAGEMENT

As promised, a new package to add to those I publicised at the start of the year! Like the others, this one does just what it says and it’s for people who need a bit of help with their blogging.

Obviously, different people are going to need different things, so this is a bit of a ‘pick-n-mix’ package, where clients can choose the bits they want and then we can create a bespoke package. The main elements on offer are:

Copy editing posts you’ve put together but that aren’t quite ready for a wider audience.
Researching and writing posts to your specification.
Uploading posts to your blog and keeping an eye on/responding to comments.
Sourcing images to complement your posts.
Making sure your blog feeds to any social networking platforms you want to use.
And, if you’re just starting out, setting up a blog for you.
Other things to think about are the platform you’re going to choose, how often you’re going to blog and what you’re going to blog about.
If this package looks like something you’d be interested in, then please contact me for a FREE consultation.

MY BUSINESS DREAM

Was a pretty simple one when I started this business last year, I wanted to create my perfect job, doing the things I love to do, with people I love to work with, during hours that suited me.

Yes, I was – and am – incredibly lucky to have a supportive partner who was happy to be the sole breadwinner for the family whilst I set up. I was also in the fortunate position of having a contacts book full of potential clients and a clear idea of the market I was aiming for.

I wont pretend that there haven’t been some hiccoughs along the way, because of course there have been, but they’ve tended to be where I’ve done something that felt ‘wrong’ from the start, but that I’d taken on ‘just in case’.

This isn’t the first freelance job I’ve ever done, and, as I’ve said before, freelancing isn’t an easy option, but now, whilst I work incredibly hard it doesn’t feel like a chore because I’m loving what I do so much.

Yes, I’m incredibly lucky that I was able to sit down and design the perfect job for myself, but I’m so pleased that there are people out there who genuinely value the services that I’m providing for them… That makes it all worthwhile.

MAKING CONNECTIONS

2012 has started really well for me with lovely clients and plenty of interesting work!

One of the great things that’s happening is that people I’ve met through networking (online and face-to-face) and I are meeting to talk about how we can work together – either because we do similar things, or because we have skills that are useful to one another.

It’s an incredibly exciting time because it opens up a lot of interesting chances to explore new projects and new ways to work co-operatively.

What I haven’t done is just said ‘yes’ to anything without thought about whether the meetings I’m taking fit with my target markets – they do.

If you’re a writer or a coach/well-being practitioner and you need some office solutions, please visit my website and contact me for a FREE consultation.

BOOK REVIEW: “EAT THAT FROG!”

Brian Tracy’s book is subtitled “Get More of the Important Things Done – Today!” and it enables you to do just that.

Buy It Here

Tracy promises “21 Great Ways to Stop Procrastinating and Get More Done in Less Time”, and each chapter sets out a strategy for doing just that.

On page 8, Tracy introduces his most important rule “Think on paper”, and from then on in, you should really have a pen and paper at your side as you read the book.

Regular followers of my Twitter feed will know that I – and lots of my VA friends – talk about “eating frogs” and that’s thanks to Tracy. Frogs are the jobs on your “To Do” list and the bigger or more scary the job, the uglier the frog! By tackling your biggest, ugliest frog first thing each day (even if you have to “salami slice” or “swiss cheese” it), rather than wasting time on “tadpoles” (the little tasks you could “delegate” or “eliminate”), you will work smarter and feel more confident in your abilities.

The book is thin and can easily be read at one sitting, after which your brain will be fizzing! And the great thing is you can start to apply the ideas straightaway.

So, if you’re looking for some inspiration to work smarter and achieve more, why not let Brian Tracy inspire you to “eat that frog!”

PACKAGES

Image from:
istockphoto.com

This year will be all about packaging services to make it easier for clients to see what can fit together to solve their business problems.

There’ll be…
Researching - Where I can conduct initial searches to find the experts you want to talk to, the references you should read, or the online forums you should join and engage with (and even set up your profiles).
I can even conduct phone/email interviews on your behalf and write them up and/or contact PRs for quotes and hi-res images for your reports.
Socialising - The social media package –  where I set up and/or manage clients’ social media presence
News - The ezine/newsletter package – where I help clients manage their newsletter and mailing list, manage and create content and make sure it goes out on time.
Press Release - The Press release package – where I write press releases and send then to appropriate publications/journalists
Article Submission - The package that helps clients become known as experts in their field by making sure their name gets known for producing quality content about their niche market.
Scheduling -  The package for scheduling appointments and reminding clients of the important dates they don’t want to forget.
I’ll be introducing more packages throughout the year!
Obviously I’m still offering bespoke packages designed just for you and one-off jobs.
Do any of these packages offer a solution you’re looking for? Drop me an email to arrange a free consultation.

THE BEST LAID PLANS…

Image from:
kellyskindergarten.com

I’ve spent a good few hours over the last couple of weeks setting my business and personal goals for 2012, planning what I want to achieve over the year and then breaking that down to monthly and weekly goals.

I’m not going to tell you what the goals are, but thinking about them, writing them down and breaking them down into baby steps has been really useful and will help me fit them into my daily plans.
I’ve made sure that they’re all SMART (Specific, Measurable, Attainable, Relevant, Time-bound), which has been my downfall before – wooly planning gets you nowhere. So, if you don’t know the SMART thing, here it is…
S = Specific – Make what you’re aiming for clear you want ‘x’
M = Measurable – You’ll know you’ve reached your goal when you’ve got ‘x’
A = Attainable – You actually have to be able to get ‘x’ (it mustn’t be ‘pie in the sky’)
R = Relevant – ‘x’ has to be meaningful to you and/or your business (otherwise what’s the point of attaining ‘x’?)
T = Time-bound – Set yourself a timescale in which to achieve ‘x’ (obviously, you might need to break the attainment of ‘x’ down in to a set of smaller chunks or steps, but that’s fine as long as they follow the SMART route too).
The final important thing is to WRITE IT ALL DOWN! It’s easy to think up these ideas, but unless you follow through, nothing will happen. So, I know what I want to achieve each month so that I can reach all my goals by the end of the year.
For January, I know what I want to achieve each week, so when I plan my first working week I’ll know what I want to achieve each day!
All my timescales will go into my diary so that I can keep a regular check on where I am in relation to where I want to be. I’ll be reviewing my progress every quarter and reporting back.
Have you set your goals for 2012 yet? Are they SMART?